Starbucks
Starbucks Corporation is an American multinational chain of coffeehouses and roastery reserves headquartered in Seattle, Washington. It was founded in 1971 by Jerry Baldwin, Zev Siegl, and Gordon Bowker at Seattle's Pike Place Market initially as a coffee bean wholesaler. Starbucks was converted into a coffee shop serving espresso-based drinks under the ownership of Howard Schultz, who was chief executive officer from 1986 to 2000 and led the aggressive expansion of the franchise across the West Coast of the United States.
If you'd bought from year…
Same habit, different start year. Each row shows what a constant habit's worth of SBUX would be worth today, had you started buying at that point in the asset's history.
| Started | $6/day$6/day coffee | $42/wk$42/week coffee |
|---|---|---|
| Year 1 (1992) — listing | $1,712,514 33.4× | $2,495,792 33.6× |
| Year 6 (1997) | $583,194 13.1× | $846,192 13.1× |
| Year 11 (2002) | $260,512 7.1× | $378,178 7.1× |
| Year 16 (2007) | $145,169 5.0× | $211,368 5.0× |
| Year 21 (2012) | $45,799 2.1× | $66,738 2.1× |
| Year 26 (2017) | $20,001 1.4× | $29,131 1.4× |
| Year 31 (2022) | $7,718 1.2× | $11,268 1.2× |
Repeated investment, no fees, dividends reinvested. $6/day coffee = $180 / month equivalent.
Headquarters
Seattle, United States
Popular scenarios with SBUX
For illustration only — not investment advice. Past performance is not indicative of future results.